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Is Blue the New Green? Repackaging Menthol Cigarettes in Response to a Flavour Ban in Ontario, Canada

October 07, 2018
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Abstract Background: As of 1 January 2017, the Canadian province of Ontario banned the distribution and sale of menthol tobacco products. There is limited knowledge about how tobacco companies will adapt their packaging in response to a menthol ban.
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Marketing IQOS in a Dark Market

May 07, 2018
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Abstract Introduction: Phillip Morris International (PMI) is pushing hard to promote IQOS heat-not-burn cigarettes in Ontario, Canada. Canada regulates IQOS as a tobacco product so that the robust tobacco marketing ban creates challenges to its promo
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2017 Smoke-Free Ontario Strategy Monitoring Report

March 25, 2018
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Includes Full Report, Executive Summary, chapter downloads and mini infographic posters Key Findings: In 2015, 20% of Ontarians aged 12 years or older used tobacco products in the past 30 days including cigarettes, cigars, pipes, smokeless tobacco an
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Smoke-Free Ontario OTRU Scientific Advisory Group Evidence Update 2017

November 17, 2017
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This report updates the evidence statements from The Smoke-Free Ontario Scientific Advisory Committee report, Evidence to Guide Action: Comprehensive Tobacco Control in Ontario (2016) (SFO-SAC 2016), with the most recent evidence from systematic lite
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Tobacco Industry Tactics in Preparing for Menthol Ban

September 20, 2017
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Abstract The US Food and Drug Administration concluded that a ban on menthol cigarettes would likely elicit a reduction in cigarette consumption, increased cessation and reduced initiation of smoking. Understanding how the tobacco industry prepared f
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Tobacco Industry Tactics in Preparing for Menthol Ban

September 09, 2017
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Abstract: Research reported in this publication was supported by the National Institute on Drug Abuse of the National Institutes of Health under Award Number FP00003667. The US Food and Drug Administration concluded that a ban on menthol cigarettes w
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Tobacco Industry Response to Menthol Cigarette Bans in Alberta and Nova Scotia, Canada

March 08, 2017
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Abstract Menthol cigarettes are associated with increased initiation and progression to regular smoking and decreased likelihood of smoking cessation. Menthol smokers are more likely to be women and adolescents in several countries. The Conference of
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Nicotine: How Does it Affect Health?

February 17, 2017
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Of the more than 7000 chemicals in tobacco smoke, nicotine is one of the most widely assessed. Nicotine has been identified as the primary substance in tobacco that causes addiction and, as such, the main substance driving use of tobacco products. Fo
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Heat-Not-Burn Tobacco Products: Claims and Science

November 17, 2016
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Philip Morris International says that it will be marketing a new product called iQOS in Ontario. iQOS uses a special device to heat the tobacco to release an aerosol vapour that is inhaled by the smoker. The industry has argued that this type of devi
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Debunking the Taxation-Contraband Tobacco Myth

April 12, 2016
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Abstract: Tobacco use is still the leading cause of preventable death in Canada and is a leading cause of preventable morbidity and mortality worldwide. Tobacco use has declined in Canada from 50% in the 1960s to 19% in 2013, but the rate of decline
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2014 Smoke-Free Ontario Strategy Monitoring Report – Full Report

January 14, 2015
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The Smoke-Free Ontario Strategy Monitoring Report finds tobacco use among grade 12 youth remains steady at 6%, but smoking use among young adults remains high. These are some of the findings highlighted in this year’s Strategy Monitoring Report. This
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2014 Smoke-Free Ontario Strategy Monitoring Report – Executive Summary

January 14, 2015
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OTRU’s Smoke-Free Ontario Strategy Monitoring Report Executive Summary provides a synopsis of the report’s comprehensive review of the progress of the province’s tobacco control initiatives. Related publication: 2014 Smoke-Free Ontario Strategy Monit
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2013 Smoke-Free Ontario Strategy Monitoring Report – Full Report

January 14, 2014
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The Smoke-Free Ontario Strategy is a comprehensive tobacco control program involving a broad coalition of partners including provincial and local governments, boards of health, voluntary health organizations, hospitals, and universities. This report
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2013 Smoke-Free Ontario Strategy Monitoring Report – Executive Summary

January 14, 2014
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OTRU’s Smoke-Free Ontario Strategy Monitoring Report Executive Summary provides a synopsis of the report’s comprehensive review of the progress of the province’s tobacco control initiatives. Related publications: 2013 Smoke-Free Ontario Strategy Moni
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Prohibitions/Restrictions on Flavoured Tobacco Products – 2013 Monitoring Update

October 13, 2013
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In recent years in Canada and in other countries, the tobacco industry has increasingly used flavours as part of a marketing strategy to make tobacco products more attractive, especially for youth and young adults. This update summarizes current legi
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Youth Access to Tobacco Products – 2013 Monitoring Update

September 13, 2013
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Comprehensive tobacco control includes age-related restrictions on access to tobacco products. These restrictions target young people who, as a group, are vulnerable to smoking initiation. This update reviews youth access provisions by provincial, te
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Litigation against the Tobacco Industry – 2013 Monitoring Update

September 13, 2013
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Litigation against the tobacco industry is any attempt to challenge the tobacco industry through judicial process. This update summarizes healthcare cost recovery legislation and litigation against the tobacco industry, by Canadian provincial and ter
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Ontario Adult Support for Restricted Ratings for Movies Showing Smoking

May 13, 2013
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Using data from the 2012 Centre for Addiction and Mental Health’s CAMH Monitor, this update presents findings on the level of support among Ontario adults aged 18 years and older for assigning a Restricted or “R” rating to movies that show characters
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2012 Smoke-Free Ontario Strategy Evaluation Report – Full Report

November 13, 2012
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Partners of the Smoke-Free Ontario Strategy have made solid progress in implementing a comprehensive approach to achieving vital tobacco control goals. This report presents evaluative information about the activities and results of the Smoke-Free Ont
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2012 Smoke-Free Ontario Strategy Evaluation Report – Executive Summary

November 13, 2012
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OTRU’s Smoke-Free Ontario Strategy Evaluation Report Executive Summary provides a synposis of the report’s comprehensive review of the progress of the province’s tobacco control initiatives. Related publications: Tobacco Taxes – 2012 Monitoring Updat
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Litigation against the Tobacco Industry – 2012 Monitoring Update

June 13, 2012
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Litigation against the tobacco industry is any attempt to challenge the tobacco industry through judicial process. This update summarizes healthcare cost recovery legislation and litigation against the tobacco industry, by Canadian provincial and ter
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Litigation Against the Tobacco Industry – 2011 Monitoring Update

July 11, 2011
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This update summarizes recent Canadian healthcare cost recovery lawsuits against the tobacco industry and litigation efforts related to contraband. International efforts are also reviewed, particularly those in the US, a global leader in litigation a
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Litigation against the Tobacco Industry – 2010 Monitoring Update

October 11, 2010
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Litigation against the tobacco industry is any attempt to challenge the tobacco industry through judicial process. This update summarizes recent Canadian healthcare cost recovery lawsuits against the tobacco industry and litigation efforts related to
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Youth Access to Tobacco Products – 2010 Monitoring Update

July 11, 2010
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Comprehensive tobacco control includes age-related restrictions on access to tobacco products. These restrictions target young people who, as a group, are vulnerable to smoking initiation. This update reviews youth access provisions by provincial, te
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Retail Display of Tobacco Products – 2010 Monitoring Update

April 11, 2010
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Retail display refers to the visible presence of tobacco products and accessories at the point of sale. The tobacco industry uses powerwalls, countertop displays, signage and product accessories like brand-name lighters to communicate with customers.
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Retail Display of Tobacco Products – 2009 Monitoring Update

January 07, 2010
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Retail display refers to the visible presence of tobacco products and accessories at the point of sale. The tobacco industry uses powerwalls, countertop displays, signage and product accessories like brand-name lighters to communicate with customers.
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Youth Access to Tobacco Products – 2009 Monitoring Update

November 07, 2009
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Comprehensive tobacco control includes age-related restrictions on access to tobacco products. These restrictions target young people who, as a group, are vulnerable to smoking initiation. This update reviews youth access provisions by provincial, te
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Tobacco Product Availability: Current Issues and Next Steps

October 07, 2009
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This update addresses issues related to tobacco product availability within the larger context of industry marketing of tobacco; the current state of affairs with respect to tobacco availability; models of availability in other fields, specifically t
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Youth Access to Tobacco Products – 2008 Monitoring Update

January 07, 2009
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Comprehensive tobacco control includes age-related restrictions on access to tobacco products. Youth access restrictions reduce the availability of tobacco to young people who, as a group, are known to be vulnerable to smoking initiation (Ahmad and B
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Retail Display Of Tobacco Products – 2008 Monitoring Update

September 07, 2008
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Retail display is the visible presence of tobacco products and accessories at the point of sale. The tobacco industry uses powerwalls, countertop displays, signage and brand-name accessories like lighters to communicate with current, former and poten
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Youth Access to Tobacco Products – 2007 Monitoring Update

October 06, 2007
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As part of the goal area of prevention, comprehensive tobacco control policy includes restrictions on youth access to tobacco products. Age-related tobacco legislation is a means of curtailing the availability of tobacco to a demographic group which
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Cigarette Brand Family Preferences in Ontario

October 06, 2007
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This update presents data on cigarette brand family preferences based on 1,368 current smokers from the first two waves of the cross-sectional component of the Ontario Tobacco Survey conducted in 2005 and 2006. Sales data are used to examine brand fa
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Retail Display Bans of Tobacco Products – 2007 Monitoring Update

July 06, 2007
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The retail environment acts as an inducement to smoking not only by virtue of the physical availability of tobacco products but also by means of visual cues that signal, support, and normalize this availability.Recognizing the danger to public health
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Exploring Innovative Models for Funding Tobacco Control Research

February 06, 2007
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The issue of tobacco industry funding of research is both important and controversial. It is important because of the science gaps and funding realities, and controversial because of past and current tobacco industry funding mechanisms have been used
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Perceptions of Industry Responsibility and Tobacco Control Policy by US Tobacco Company Executives in Trial Testimony

November 10, 2006
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Abstract Objective: Trial testimony from the United States provides a unique opportunity to examine strategies of the American tobacco industry. This paper examines congruence between the arguments for tobacco control policy presented by representati
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Tobacco Marketing at Point-of-Sale in Ontario

November 06, 2005
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The retail point-of-sale environment provides important opportunities for tobacco industry communication with current, former, and potential smokers. Point-of-sale marketing is one of the few remaining communication vehicles available to the tobacco
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Tobacco Industry Links to Faculties of Medicine in Canada

May 06, 2004
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Abstract Background: The tobacco industry uses various strategies to promote itself as a socially responsible, ethical industry, including establishing links with health institutions and medical research. The purpose of this study was to identify the
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The Fiscal Impact of a Comprehensive Tobacco Control Program in Ontario

December 06, 2003
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This Special Report investigates the net present value of the investment in the five year comprehensive program proposed in Actions Will Speak Louder than Words, the Report to the Minister of Health (Ashley et al., 1999) and the report of the Ontario
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Deceptive Cigarette Labelling

December 30, 2001
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Substantial proportions of Ontario smokers are being misled by the terms ‘light’ and ‘mild’ on cigarettes. The purpose of this update is to inform readers about three recent developments of direct relevance to public policy with regard to such decept
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Tobacco Sales Policies for the 21st Century: Is the Public on Board?

April 05, 2001
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This update summarizes the main findings of the “Q2000” survey, a population-based telephone survey undertaken in Ontario in 2000. Respondents were asked about: smoking behaviours, purchasing practices, knowledge of health effects of active and passi
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